Too many law firms give too little thought to what, exactly, their plan is for converting a prospect into a client.  Sure, you want plenty of prospective clients to contact the firm, but how are you going to convert them … Continue reading


In 2016, Google changed the way Google Local displays businesses or organizations when you search.  That change makes a difference in which law firms are called by prospects. Before, Google Local appeared in a separate column usually listing several businesses … Continue reading