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Bugs in Technology Bugging Us

Today's reality check is that as awesome as the Internet and voice technologies are, bugs arise daily. In my last column, my typo would have prevented you, had you tried, from directly accessing the UCLA Internet Report. Thanks to Project Brainstorm's Susan Kelley, I learned about my error. However, as I prepared a correction, I found that major search engines such as Google, Yahoo and Alta Vista provided links to the report which did not work. We assume the server was momentarily down. The correct link is www.ccp.ucla.edu.

Still today, we took some time to confirm (we believe) that a client's proxy server, which is not within our control, is not allowing people inside the organization to see one of the organization's Website. Proxy servers can do that intentionally or unintentionally. Either way, it takes time to identify and resolve the exact problem.

Still today, we wrestled with a DNS issue regarding a Website we built and launched over a year ago. The Web hosting service our client is using at first insisted there was no problem, and then insisted it was our problem. After three emails from our side detailing the issue, and one phone call, we finally got an actual person calling back to apologize. The problem was indeed with one of their servers and how it was assigning IP addresses.

Still today, our network DSL connection was temporarily down, but only for my laptop, which is plugged into our office network through a port replicator. I had to try four different toll free numbers for Qwest to reach an actual person. After a 20 minute wait on the fourth toll free number, the technician explained that the only way she could trouble shoot my laptop problem with the DSL connection would be for me to remove the Cisco router from our hub and plug it directly into the laptop. As this would have rendered the entire office without Internet access, instead I asked this Qwest tech support to speculate on what might be wrong. She declined, saying tech support had received no training in networking issues and that Qwest only supplied tech support for individual PCs. By this time, my laptop magically was once again able to access the Internet through our network, so I hung up.

Still today, I got an email from AT&T telling me they would quit billing and dunning me for a phone number that does not belong to our company. Three months ago we received a long distance phone bill from AT&T with our company name attached, but indicating a phone number which does not belong to NetOutcomes. I called AT&T, but none of the automated features said "Press 489 if the phone number for which you are being billed is not yours." Pressing 0 in an attempt to reach a real live person, instead I got a recording that said "invalid entry."

The second month AT&T billed us, I wrote a note on the invoice and mailed it. This month, in studying a third invoice, I found a Website address listed. On the site, after pretending to have an account with AT&T by entering the account info recorded for NetOutcomes, I was able to complete an email form which empowered me to explain that the phone number in question wasn't ours. Today AT&T's anonymous email back said, basically, "okay, so we won't bill you."

Still today, I got a phone call for a reporter from a publication whose parent company competes with us. He said he was working on a story which involved a person who was running a failing business that, the owner hoped, Internet or other marketing might rescue. After some discussion, I told the reporter that the business in question didn't seem viable to me, and so the Internet wasn't going to rescue it, and that didn't seem like much of a story. The reporter, who is actually an affable, bright and admirable person, wasn't particularly happy with me. But then he never has been.

At last I headed home, but since the once-state-of-the-art driver's side door handle on my car just broke, I had to get into the car via a tricky reach from the back door and open the driver's side door without catching my arm in the back door maneuver.

What we know about technology is that often things don't work right. Or they do, and then someone loads new software, makes a data entry error, or uses a bent stylus on a computer card, and the technology fails. We just have to live in the midst of almighty imperfection, and keep on clicking. That's what my door did all the way home.

This article first appeared as a column written by Dave Tedlock, NetOutcomes' president, for Inside Tucson Business and/or the New Mexico Business Weekly.

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